Direct Sales Websites for Authors
— done beautifully.
Custom multi-page site? Check. Built for authors? Check. Sell ebooks, audiobooks, and physical books all in one place. No platform fees. No tech headaches. Just beautiful, bookish sales.
We believe in
Your brand. Your Books. Your sales—going directly to your pocket.
Bookish Boutique crafts custom, multi‑page websites tailored specifically for authors. Sell digital, audio, and physical books on a fully branded site, created just for you.
Features
Fully operational storefronts, with new tools added regularly.
Each author’s boutique is hand crafted to reflect your unique brand, and we’ll continue building out new features and integrations. The best part? Every improvement rolls out to everyone automatically, with no added fees for authors who already have a boutique.
Custom Bookstore & Brand Hub
Launch your dedicated online bookstore via a beautiful website that puts your books front and center. Sell both physical and digital books in a distraction-free, fully branded environment.
Author Portal
Our intuitive dashboard enables you to set shipping preferences, manage fulfillment, and track orders and earnings—all in one place.
Instant Digital Fulfillment
All digital content is delivered within seconds of your readers’ purchase. Secure links to download ebook and audiobook files auto-deliver, ensuring a smooth, engaging experience.
Merchant of Record
We are the merchant of record (MoR), which basically means we protect your financial interests by taking on the heavy lifting and managing risk. Bookish Boutique manages all payments and takes on the associated liabilities, such as collecting sales tax, ensuring Payment Card Industry (PCI) compliance, and honoring refunds and chargebacks. You’ll simply get a 1099 at the end of the year.
What’s next for Bookish Boutique?
Our highest priority integrations are creating a print on demand service via Ingram Spark, and…???? We’re open to suggestions! We want to build the features that matter most to you, so please reach out with your ideas.
Hi, I’m Matthew — designer, developer, and indie author problem-solver.
For years, I’ve been helping authors publish wide. It started when I co-founded and designed the UI for Zory, an app that adapts romance novels into interactive stories. I handled the full design of the app and website, collaborated with bestselling authors on custom Zory-edition covers, and created marketing materials that honored each author’s brand.
Along the way, I started helping authors with their own websites, storefronts, and cover design. I kept hearing the same thing, “I want to sell direct, but I don’t have the time (or money) to build a site.”
Between clunky platforms, confusing plugins, and rising fees, authors are stuck juggling a dozen tools just to reach their readers. So, I started building. What began as a few side projects turned into Bookish Boutique — a simpler, smarter way for authors to sell directly.
No middlemen. No tech headaches. Just one beautiful storefront where you control the entire experience, from digital books to signed paperbacks and everything in between.
I’m passionate about building tools that actually help authors grow their careers — and I’m just getting started. If you’d like to chat, I’d love to hear what you're working on and how I can help.
Whether you’re ready to craft a premium direct sales site that beautifully reflects your brand or simply have more questions, just fill out the form below in the next section and I’ll get back to you soon.
Your Books Deserve a Beautiful Home.
Join the private alpha of Bookish Boutique and work directly with me to craft a premium direct sales site that beautifully reflects your brand.
Frequently Asked Questions
Bookish Boutique is designed for authors who want full control over their book sales, branding, and reader experience. Whether you’re indie, hybrid, or traditionally published with reverted rights, if you're ready to sell directly to your readers, we’ve got you.
Our Roadmap
Where Bookish Boutique Is Headed
We’re building Bookish Boutique in strategic phases—starting with a robust, early version and continuously enhancing the platform based on both your feedback and the specific needs of alpha clients. Here’s a look at what’s live and what’s coming up:
Phase 1: Private Alpha Launch
Now – Q2 2025We’ve launched the core functionality for early adopters.
Phase 2: Automated Print-on-Demand & Enhanced Author Portal
Q3 2025Our next focus is on streamlining physical book fulfillment.
Phase 3: Self-Service Templates & Integrated Reviews System
Q4 2025 – Early 2026We’ll be rolling out a self-service, template-based version of Bookish Boutique.
Phase 4: More Advanced Features and Integrations
2026 and BeyondWe plan to introduce advanced marketing features, sales features, and more.